Buffini & Company Announces New AI Bootcamp for Real Estate Agents
CARLSBAD, Calif. [June 17, 2025] Buffini & Company has announced the launch of the Buffini AI Bootcamp with Michael Thorne: a 12-month live training program designed to help real estate professionals incorporate AI tools into their workflow while still retaining their personal touch.
This innovative training program is set to empower real estate professionals to adopt AI tools while nurturing the human relationships central to their success. It will be led by Michael Thorne, a marketing visionary and leading AI expert who also has 30 years’ experience in the real estate industry.
“Consumers want to work with a professional they can trust who can use technology efficiently but doesn’t outsource personal relationships to a bot,” said Brian Buffini, founder and chairman of Buffini & Company. “This program equips real estate professionals to be that trusted advisor while reclaiming valuable time to focus on what truly matters: building relationships and providing exceptional service.”
Participants in the Buffini AI Bootcamp can expect an 80% jump in productivity and a 40% jump in work-quality output, Thorne noted. Additionally, attendees will learn how to automate tasks, work safely with AI, engage clients with personalized communication and craft an authentic voice.
The Buffini AI Bootcamp consists of 12 monthly live sessions a year, each including 45 minutes of expert training led by Thorne and ending with a 15-minute Q&A period. Sessions will cover everything from AI fundamentals to advanced prompt engineering tailored specifically for real estate applications.
“AI isn’t here to replace real estate professionals; it’s here to empower the best to get even better,” Thorne said. “Our bootcamp helps agents who prioritize customer relationships harness the power of AI to work more efficiently and close more deals, leaving more time to serve those relationships.”
Buffini noted that agents who’ve heard Thorne speak at the company’s previous events are already raving about AI’s potential to help them maximize their time—and boost business.
“Michael Thorne’s AI training series looks incredible,” said Brett Starke of the Starke Group, a top-producing real estate team in Toronto, Canada. “If you think that you’re an AI expert right now, that’s like saying you were an internet expert when AOL came out. You have to put your ego aside and learn from real experts.”
Buffini AI Bootcamp with Michael Thorne is now open for registration at buffini.com/AIBootcamp. For $599, you get access to the 12 live sessions, practical tools, and all replays. The program started June 11, but those interested may join at any time and watch previous sessions on demand before joining future live sessions.
To watch an overview of the Bootcamp, visit Use AI to Work Smarter, Not Harder.
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About Buffini & Company
Buffini & Company is the largest coaching and training company in North America. Founded by real estate legend and master motivator Brian Buffini, the company provides a unique and highly effective lead generation system. Buffini & Company’s comprehensive business coaching, training programs and cutting-edge content have helped more than 3 million professionals in 45 countries improve their business, increase net profit and enhance their quality of life. Contact the company for a Free Business Consultation to learn about AI Bootcamp and other coaching and training programs.