Buffini & Company’s New CFSP Designation Attracts Over 6,500 Real Estate Professionals Eager to Elevate Their Careers
Launched in August, the Certified Full-Service Professional (CFSP) designation unveils four new training modules in 2025, catering to real estate pros providing full-service excellence.
CARLSBAD, Calif. [December 2, 2024] – Buffini & Company, North America’s foremost real estate coaching organization, has seen explosive growth in demand for its new Certified Full-Service Professional (CFSP) designation, with more than 6,500 participants signed up to gain certification since its August launch.
The CFSP designation has raised the bar in real estate professionalism and excellence. The program equips real estate professionals with expert-led skills to deliver exceptional client service that wows. It provides the roadmap to build lasting customer relationships and stand out from the competition and allows agents to earn appropriate compensation.
With the training program proving to be wildly popular among real estate professionals, Buffini & Company will release additional modules with more exciting thought leaders in 2025, offering even more value to participants.
“Judging by the strong demand we’ve seen for this training it’s evident that real estate training is more critical than ever,” said Dermot Buffini, CEO of Buffini & Company. “The CFSP program was developed to address these new realities and empower agents to thrive in this complex and evolving environment.”
The CFSP designation offers a comprehensive online training experience. Gain access to audio dialogues for buyers and sellers and a suite of digital assets, such as infographics, printable handouts and social posts all designed to help real estate professionals talk to consumers about the level of service they provide and how it helps buyers and sellers, in turn, achieve their real estate goals.
CFSP designees are seeing strong returns on their investment in the program.
“Brian Buffini is the gold standard for our real estate training needs,” said Alan Smith, a CFSP participant and a brokerage owner in Littleton, Colorado. “This new designation program with its high-quality content comes at a critical time, providing us with the tools and knowledge to truly differentiate ourselves in the marketplace.”
CFSP was created to help agents better navigate new market realities after the National Association of REALTORS instituted new rules on Aug. 17 as part of its landmark commission lawsuit settlement agreement earlier in 2024. The changes included ending NAR’s practice of cooperative compensation as a condition of advertising properties on the Multiple Listing Service (MLS). Additionally, the trade group now requires MLS participants working with buyers to create written representation agreements with their clients before showing them properties in person.
The high-profile media coverage and attention the NAR settlement and related cases have received have caused some to question agent compensation practices and the value they provide to the transaction. This makes it crucial for agents to be intentional about communicating their full-service role in helping their clients achieve their homeownership dreams.
“The CFSP designation couldn’t have come out at a better time,” said Carmen Andrew, a CFSP participant and sales associate in Bellingham, Washington. “Trying to navigate the new rules is difficult for a lot of people, and so many consumers are very confused. It is the perfect time to hone those skills to really show the difference.”
“With a professional business coach and now a new designation, I can demonstrate the value I bring to each client,” said Kate Johnston, a broker in Redmond, Washington.
Act now: Elevate your career with CFSP
Enroll today to earn your CFSP designation. Cost is $395 for nonmembers or $295 forReferral Maker PRO and Coaching members,
For more information about the CFSP program, call 1-800-945-3485, ext. 2 or learn more.
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About Buffini & Company
Buffini & Company is the largest coaching and training company in North America. Founded by real estate legend and master motivator Brian Buffini, the company provides a unique and highly-effective lead generation system. Buffini & Company’s comprehensive business coaching, training programs and cutting-edge content have helped more than 3 million professionals in 45 countries improve their business, increase net profit and enhance their quality of life. To learn more about Buffini & Company, visit www.buffini.com.